The Scotch & Soda SS20 season begins with the true story of original Hawaiian shirt maker, Musa-Shiya. The collection tells the tale of Musa-Shiya's move to tropical Honolulu from his native Japan, where a mix of chance, creativity and a large dose of enterprise led to the creation of a style legacy.
Joep Hijwegen has photographed part of the collection for the social account of Scotch Soda.